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Pinterest joins FB, Twitter as a way to capture new web visitors


As traditional media — you know, magazines and newspapers — keep losing circulation they are scrambling to adjust to new means of communication — social media. No news here, right?

Except NYTimes reporter Christine Haughney is reporting in addition to Facebook and Twitter you now can add Pinterest.

And this may also be a great idea for small businesses that have lots of stuff to photograph. And let’s not forget, I’m also talking to all of you hobbyist jewelry makers — of which there seem to be millions — who are interesting in jumping from flea markets to eCommerce websites.

Haughney points out Better Homes and Gardens has ID’d these seasonal trends:

— painted pumpkins over carved

— snowman cookies over gingerbread men

— creative decorative ribbons for Christmas presents over dull bows

They know this, she says, because it’s all there on Pinterest, whose posters are 71 percent women.

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